Where's the revenue in Google Glasses?

The Google Glasses preview seems great. It seems feasible, releases are expected pretty soon and there is some intuitive appeal to the idea (and some intuitive questions as well). If you have not seen the preview, you should.

A number of parodies, of course, already exist and one is remarkably interesting and touches upon important marketing and revenue issues.

Approach - Avoidance: deep traces of attitudes towards media devices and their contents

Why is it that interactive TV is not really a success whereas second screen applications seem to be doing OK? This question has puzzled me for a while and the answer is not an easy one, I think. In this post I will try to shed some light on an answer that only accounts for a very small proportion of the total findings. It just deals with cool and unconscious processes, things that get extra credit in my own view on things. This partial answer has to do with very deep behavioral processes: approach and avoidance.